If you’re anything like me, you have set aside the strategic plan and final 2008 budget deliverables due to your boss next week to do something really important: plan your Halloween costume!
Ah, so many choices. In New York, as I’m sure in other places (maybe…), temporary pop-up stores abound just to sell Halloween costumes – so the mind boggles. Stressed out executive? Nah. New York resident pushed to the ‘burbs because of rising apartment prices? Gee, fascinating… but no. Then I saw it. So weird, so disgusting, so bizarre that it has its own Wikipedia entry… an icon originally introduced in the 1970s and brought back to us in 2004 care of Crispin Porter + Bogusky… As if the tv ad showing this dude waking up with you in the morning wasn’t enough to give me nightmares, it’s (GAH!@*!!) Creepy King!
I mean – isn’t there such a think as taking brand extensions a little too far? Don’t answer that. Just don’t stop here: I only shelled out $69.99 for this baby.
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halloweenburger+king
October 21st, 2007 at 7:23 pm
[...] Check it out! While looking through the blogosphere we stumbled on an interesting post today.Here’s a quick excerptIf you’re anything like me, you have, of course, set aside the strategic plan and final 2008 budget deliverables due to your boss next week to… start planning your Halloween costume! So many… Marketing Mojo by Stephanie Fierman is … [...]
October 29th, 2007 at 6:19 am
This is exactly what I expected to find out after reading the title Marketing Mojo With Stephanie Fierman. Thanks for informative article
March 19th, 2008 at 8:55 am
[...] March 19, 2008, 12:55 pm Filed under: licensed content, retail, stephanie fierman As readers may know, the Burger King – uh – King is one of my favorites. Creepy, a little, and that commercial where [...]